Penguin Introduces The Publisher’s Office On Line


Penguin US have improved their web site and introduced The Publisher’s Office which features video and audio segments on authors and their books, as well as a reading preview segment.

While there is perhaps nothing groundbreaking about Penguin’s improvements with these new on line features, it does emphasise the need for tradition publishers to use on line marketing and viral interaction to reach out to modern readers.

Leave a Reply

*