Macmillan US Announce Enhanced Ebook Editions For 2010

Macmillan US will commence selling enhanced ebook editions of what the publisher expects to become bestsellers. The limited editions will appear from 2010 and will include enhanced features like author profiles, interviews and reader guides. They will sell for a slightly higher price than the inital hardcover version but will be available simultaneously. The enhanced ebooks will be available for a limited period before being replaced by a standard edition ebook.
This news comes on the back on some large publishers announcing that they are holding back the release of ebooks of some titles due to claims of a negative impact on their hardback editions. Macmillan’s announcement does appear to be also a reaction to the ebook/hardcover debate, but takes a more innovative approach to the thorny subject.

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