Google Set To Go Head To Head With Amazon in Ebook Stakes

One of the more interesting items to come out of BookExpo America last week is news that Google is currently in negotiations with some book publishers with a view to setting up a program on line which will allow publishers to sell digital ebooks through Google.

If Google do strike some deals then it will pit the massive resources of the on line search engine directly against Amazon. Significantly, it will allow buyers to download different versions to suit their Ereader platforms.

Google is expecting to launch the digital ebook program towards the end of 2009.

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