Digital Book World Conference – New York 2010

The two day conference, Digital Book World, at the Sheraton Hotel, New York, starts on Tues 26th. We will be covering the highlights of events there this week. Here is a snippet from the official site for Digital Book World.

“Digital Book World isn’t just about strategies; it’s also about the network. Because of our focus on consumer publishing, our speakers and attendees represent publishers of all sizes and niches – from HarperCollins, Penguin and Random House to Tor, Chelsea Green, National Geographic and Ellora’s Cave – as well as literary agents and other allied professionals, and vendors with an interest in the future of consumer publishing.


Our goal is to have the most digitally knowledgeable and globally connected publishing staff in the industry. Digital Book World offers a good overview of the ‘state of play’ for digital reading to start off 2010.


It’s a great next step in digital engagement for employees of editorial and publicity–those departments who are most often speaking to our agents and authors.”

Carolyn Pittis, Global Author Services, HarperCollins Publishers

The website for the event is here, and their daily updated blog is here.
The following is a full listing of sessions over the two days with some pretty illustrious speakers, including Richard Nash, Angela James of Carina Press (think Harlequin from last year!), Richard Curtis, Eoin Purcell, Michael Cader, Mike Shatzkin, and Kassia Kroszer. All publishing voices you will have seen many times referred to here on POD, Self Publishing & Independent Publishing.
Here is the full list of sessions:

Tuesday, January 26

 7:30 am:  Registration Opens, Exhibits, Coffee

 8:30 am:  Welcome Introduction by Mike Shatzkin, The Idealogical Company

 8:45 am:  Opening Keynote: Engaging Readers in the Digital Age with Shiv Singh, Ad Age Media Maven and Social Media Lead at Razorfish

 9:30 am:  PoetrySpeaks.com: 90 Days In with Dominique Raccah, Sourcebooks

10:10 am:  Google Editions: Books in the Cloud with Amanda Edmonds, Google

10:35 am:  Digital Book Piracy: It’s Here. Let’s Deal With It with Brian Napack, Macmillan

11:00 am:  The Cash Cow That Isn’t Milked! with Steve Walker, SBS Worldwide

11:25 am:  Morning Break and Exhibitors

11:55 am:  Lunch and Verso Digital Presentation: Book-Buying Behavior in Vertical Channels:


Results of Verso Ad Network’s 2009 Consumer Book Survey with Jack McKeown and Tom Thompson

 1:00 pm:

Digital Tools: How the Sales and Marketing Process Is Changing


Speakers: Noah Genner, BookNet CanadaJohn Rubin, Above the Treeline, LLCSusan Ruszala, NetGalley; Amy Williams, Ingram Content Group


Moderator: Ted Hill, THA Consulting

Getting Comfortable in the Niches: Reports from Publishers Working Their Verticals


Speakers: Brent Lewis, Harlequin; Reid Tracy, Hay HouseMargo Baldwin, Chelsea GreenRebecca Smart, Osprey Publishing


Moderator: Michael Cairns, Information Media Partners

Back-Loaded Book Deals: No (and Low) Advance Contracts, Profit-Sharing and Other Innovative Business Models


Speakers: Roger Cooper, Perseus VanguardRobert Miller, HarperStudioIra Silverberg, Sterling LordMary Ann Naples, The Creative Culture


Moderator: Lorraine Shanley, Market Partners International

 1:00 pm: The Next Generation of eBooks: Invent It or Witness It! with Sameer Shariff of Impelsys, Inc. and Scott Chambers of Sesame Workshop

 2:15 pm:

Optimizing eBooks: Cost-Effective Enhancements, Updates and Multimedia Options


Speakers: Josh Koppel, ScrollMotionBrad Inman, VookAndrew Malkin, ZinioMaja Thomas, Hachette Book GroupEric Freese, Aptara


Moderator: Laura Dawson, LJN Dawson

Selling Direct to the Consumer: What are the Best Practices for Publishers?


Speakers: Rick Hunt, SharedBookReid Tracy, Hay HouseSara Domville, F+W Media, Inc.Mary Aarons, Quayside Publishing


Moderator: Ted Hill, THA Consulting

Tomorrow’s Book Contract: New Language and Provisions to Reflect New Conditions


Speakers: Miriam Kriss, Irene Goodman Agency; Simon Lipskar, Writer’s House; John Schline, Penguin Group USA; Devereux Chatillon, Sonnenschein Nath & Rosenthal, LLP


Moderator: Richard Curtis, Richard Curtis Associates, Inc.

  2:15 pm: New Ways for Old Ideas: An Innovative Approach to IT Co-Sourcing with Kamalpreet Virdi of Aequor

  3:15 pm:  Afternoon Break and Exhibits

  3:45 pm:  

Synergizing the Book and Web: Books Plus In the 21st Century


Speakers: Will Schwalbe, CookstrLisa Holton, Fourth Story MediaAlison Norrington, AuthorHillel Cooperman, Jackson Fish Market


Moderator: Lorraine Shanley, Market Partners International

New Business Models: Changing the Commercial Rules of Publishing


Speakers: Richard Nash, Richard Nash Group; Eoin Purcell, Green Lamp MediaChris Morrow, Northshire BookstoreAngela James, Carina Press


Moderator: Don Linn, Linn & Company LLC

The Changing Agent-Author Relationship: How it Will Affect the Business Model


Speakers: Gail Hochman, Brandt & Hochman Literary Agents, Inc.Scott Waxman, Waxman Literary Agency; Brian DeFiore, DeFiore and Company; Wendy Keller, Keller Media, Inc.


Moderator: Sara Nelson, Oprah’s Book Club

 3:45 pm:  Winning and Retaining Customers: What Publishers Can Learn From Social Gaming with Richard Caccappolo of ORCA

 5:00 pm:  Cocktail Reception

Wednesday, January 27

 7:30 am:  Exhibits and Coffee

 8:30 am:  Welcome Introduction by Mike Shatzkin, The Idea Logical Company

 8:45 am:  Today’s eBook Consumer: A Look at First-Round Data from BISG’s On-Going Survey of Consumer Attitudes Toward eBook Reading with Angela Bole of BISG and Kelly Gallagher of RR Bowker 

 9:05 am:  Ellora’s Cave: A Conversation with Raelene Gorlinsky

 9:25 am:  Getting Past “Good Enough” eBooks with Liza Daly, Threepress Consulting

 9:45 am:  Leveling the Production Playing Field: Print, Web, eReaders, SmartPhones and Beyond! with Samir Kakar, Aptara

10:15 am: Panel–The eBook Tipping Point: The New Issues It Creates


Speakers: Michael Cader, Publishers Lunch; Larry Kirshbaum, Literary Agent; Ken Brooks, Cengage LearningEvan Schnittman, Oxford University Press Moderator: Mike Shatzkin, The Idea Logical Company

11:15 am:  Morning Break and Exhibits

12:00 pm:  Lunch and Baker & Taylor BLIO eReader Presentation

  1:00 pm:

eBook Pricing: What They Should Cost, and Why


Speakers: Tim McCall, Penguin Group USA; Michael Tamblyn, KoboKassia Kroszer, BookSquareGinger Clark, Curtis Brown Ltd.


Moderator: Laura Dawson, LJN Dawson

How Publishers Can Build Their Own Communities: Using Social Media Tools


Speakers: Pablo Defendini, Tor.comJesse McDougall, Catalyst WebworksGuy Gonzalez, F+W Media, Inc.Jennfier Hart, HarperCollins


Moderator: Charlotte Abbott

Teach Them to Fish: Empowering Authors to Market Themselves


Speakers: Peter Clifton, FiledByChristina Katz, AuthorMatt Schwartz, Random HouseCecilia Tan, Circlet Press


Moderator: Michael Cairns, Information Media Partners

1:30 pm:  Three Challenges and Technologies You Need to Know for Digital Publishing with Michael McGinniss of HarperCollins and Todd Eckler of North Plains Systems

 2:00 pm:  Afternoon Break and Exhibits

 2:30 pm:

eBook Challenges: Competing with Free and Getting the Timing Right


Speakers: Mindy Stockfield, HyperionRobert Gottlieb, Trident Media GroupMichael Tamblyn, KoboSteve Ross, formerly of HarperCollins, Random House, Delacorte Press, Putnam’s Sons and John Wiley & Sons 


Moderator: Brian O’Leary, Magellan Media Partners

Fundamentals of an Email List Management Strategy: Capturing and Utilizing Today’s Most Cost-Effective Asset


Speakers: Eleanor Elliott, HarlequinRachel Chou, Open Road Integrated MediaMitch Rubin, Applied Information GroupChad Phelps, F+W Media, Inc.

The New Farm System: Scouting Blogs and Self-Publishers for Commercial Books


Speakers: Byrd Leavell, Waxman Literary Agency; Kate Lee, ICM; Sulay Hernandez, Simon & Schuster; Patrick Mulligan, Gotham


Moderator: Victoria Sutherland, ForeWord Magazine

 3:45 pm:

Digital Content and Marketing for the Born Digital Generation: 

What Juvie and Young Adult Publishers are Doing in the New Marketplace


Speakers: Diane Naughton, HarperCollins Children’s Books; Justin Chanda, Simon & Schuster; Holly Root, Waxman Literary Agency; Suzanne Murphy, Scholastic


Moderator: Dan Weiss, Macmillan

Get Noticed! How to Earn Attention for Every Book


Speakers: Debbie Stier, HarperStudio; Yen Cheong, Viking and Penguin Books; Peter Costanzo, Perseus Books GroupRyan Chapman, Farrar, Straus and Giroux


Moderator: Kate Rados, Chelsea Green Publishing

Getting on the Virtual Shelves: Untangling and Understanding the eBook Supply Chain


Speakers:Neil De Young, Hachette Book GroupPeter Balis, John Wiley and SonsAndrew Weinstein, Ingram DigitalLeslie Hulse, HarperCollins


Moderator: Mark Coker, Smashwords

 5:00 pm:  The Future of Publishing is Bright with Guy LeCharles Gonzalez of Digital Book World


Please note this schedule is subject to change. 

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